Retail in Romania 2010

Retail in Romania 2010, Market analysis and development forecasts for 2010-2012 gives readers a comprehensive summary of market conditions based on the newest available statistical data. All retail segments are thoroughly covered – from grocery to DIY, clothing and footwear, and cosmetics and toiletries.

Gains and losses for the major types of Romanian retail outlets are depicted, as well as current and planned activities of major foreign and domestic retailers and the effects of their decision making on overall retail development in Romania.

The report includes forecasts for the market value for 2010-2012, taking into account the upcoming legal changes, world’s economic crisis and their projected influence on the market in the coming years.

This report is an essential read if you search for:

• macroeconomic and demographic conditions in Romania
• key trends and events on the market
• detailed analysis of future prospects and developments until 2012
• major players on the market along with legal environment
• information on
  • grocery market size
  • leading retail companies
  • important industry information
  • non food retail market description.

With a focus that is broad enough to present the complete market picture, yet specific enough to provide a solid basis for strategic planning, this report is a must-have resource for those interested in making the most of each and every opportunity available in the marketplace, especially:

• top managers and strategic planners of companies considering entry or actively involved in the Romanian market
• manufacturers, suppliers and providers of products and services for retail businesses
• companies engaged in distributing and importing for retail sale
• companies specializing in research, analysis and consulting
• government agencies and embassies, professional organisations
• anyone interested in the FMCG, DIY, consumer electronic, clothing and footwear and cosmetics market.

All will find the most timely and accurate information at their disposal when they purchase this new PMR publication.

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1. Methodology

2. Executive summary

3. Economic and demographic situation

   • Demographics
     • Population
     • Population in terms of age and region
   • Macro-economic indicators
     • Employment
     • Incomes and spending
     • Pay levels
     • Prices

4. Retail sector overview

   • Retail sales value
   • Food vs. non-food sales
   • Retail network
   • Barriers to the development of modern retail
   • Largest retail companies in Romania
   • Activity of foreign retailers
   • The development of shopping centres
     • Shopping centres by location
     • Rents
   • Direct sales and internet sales
     • Direct sales
     • Internet sales

5. Grocery retail market

   • Market size
   • Composition of grocery market
     • Largest grocery retail companies/largest chains
     • Major distribution channels
       • Hypermarkets
         • Segment overview
         • Profiles of market players
       • Supermarkets
         • Segment overview
         • Profiles of market players
       • Discount stores
         • Segment overview
         • Profiles of market players
       • Cash and carry
         • Segment overview
         • Profiles of market players
       • Traditional retail
         • Segment overview

6. Non-food retail market

    

   • Total market size
   • Retail sales of Do-It-Yourself products
     • Market size
     • Market structure, leading players
     • Profiles of the major DIY retailers
   • Retail sales of clothing and footwear
     • Market size
     • Market structure, leading players
     • Penetration of foreign companies
     • Profiles of major clothing and footwear retailers
   • Retail sales of consumer electronics
     • Market size
     • Market structure, leading players
     • Profiles of the major consumer electronics retailers
   • Retail sales of cosmetics and toiletries
     • Market size
     • Market structure, leading players
     • Profiles of the major cosmetics retailers

7. List of graphs

8. List of tables

9. About PMR

10. Contact PMR

List of graphs

1. Value (RON bn) and growth rates (%) of retail sales in Romania, 2002-2012
2. Top 10 companies involved in grocery retail trade in Romania by estimated revenue (RON m), 2009
3. Composition of grocery retail sales in Romania, by distribution channel (%), 2009
4. Romania: localisation and key data, 2010
5. Population in Romania (millions), 2003-2010
6. Occupation rate of population by age in Romania (%),Q3 2008-Q3 2009
7. Population by age group in Romania (%), July 2008
8. Composition of Romanian population by historical province (million, %), 2009
9. Urban and rural population in Romanian development regions (%), January 2008
10. Real GDP growth in Romania (%, y-o-y), 2000-2012
11. Per capital GDP in PPS in the EU (EU 27 average=100), 2008
12. Annual unemployment rate in Romania and the European Union (%), 2000-2012
13. Number of employees in retail trade in Romania (’000), Q1 2007-Q4 2009
14. Income structure of Romanian family by source of income, Q3 2009
15. Structure of the current consumption in Romania, Q3 2009
16. Net monthly wages in Romania (value in RON and growth rates), 2001-2012
17. Average gross earnings (RON) in Romania (overall and in the trade sector), January 2008-December 2009
18. Consumer price index in Romania (%), 2003-2012
19. Monthly changes in consumer prices in Romania (%, y-o-y), January 2008-January 2010
20. Value (RON bn) & growth rates (%) of retail sales in Romania, 2002-2012
21. Food and non-food products retail sales in Romania (%), 2002-2012
22. Number of stores in Romania, 2004-2011
23. Composition of retail network in Romania by store size (number and %), 2009
24. Number of stores in excess of 1,000 m2 in Romania, by store area, 2005-2009
25. Shopping centre GLA/1,000 inhabitants in Central European countries (m2), H1 2009
26. GLA of shopping centres in Bucharest and other Romanian cities (’000 m2), 2002-2010
27. Number of completed shopping centres in Bucharest and other Romanian cities, 2002-2012
28. Shopping centre rents in selected European countries (€/month/m2), H1 2009
29. Value (RON m) and growth rates (%) of direct sales in Romania, 1999-2012
30. Number of online stores in Romania, 2000-2009
31. Value (RON bn) and growth rate (%) of grocery sales in Romania, 2005-2012
32. Composition of grocery retail sales in Romania, by distribution channel (%), 2008
33. Composition of grocery retail sales in Romania, by distribution channel (%), 2009
34. Changes in market shares of main retail formats in grocery trade in Romania (p.p.), 2009/2008
35. Growth of grocery sales in Romania via modern retail channels (%), 2009/2008
36. Top 10 companies involved in grocery retail trade in Romania by estimated revenue (RON m), 2009
37. Number of foreign banners present in grocery retail in Romania, 1996-2010
38. Hypermarkets’ turnover (RON m) and growth rate (%) in Romania, 2005-2009
39. Share of hypermarkets’s slaes as a proportion of grocery retail market and of specific hypermarket chains in the industry in Romania (%), 2008
40. Share of hypermarkets’s slaes as a proportion of grocery retail market and of specific hypermarket chains in the industry in Romania (%), 2009
41. Number of hypermarkets and hypermarket chains in Romania, 2001-2010
42. Supermarkets’ revenue (RON m) and growth rates (%) in Romania, 2005-2009
43. Share of supermarkets’ sales as a proportion of grocery retail market and of specific chains in the industry in Romania (%), 2008
44. Share of supermarkets’ sales as a proportion of grocery retail market and of specific chains in the industry in Romania (%), 2009
45. Discount stores’ turnover (RON m) and growth rates (%) in Romania, 2005-2009
46. Share of supermarkets’ sales as a proportion of grocery retail market and of specific chains in the industry in Romania (%), 2008
47. Share of supermarkets’ sales as a proportion of grocery retail market and of specific chains in the industry in Romania (%), 2009
48. Number of outlets and banners of the discount stores in Romania, 2004-2010
49. Number of cash and carry outlets in Romania, in total by operator, 2004-2010
50. Value (RON bn) and growth rates (%) of non-food sales in Romania, 2002-2012
51. Retail sales of selected categories of non-food goods in Romania (RON bn), 2005-2012
52. Value (RON bn) and growth rates (%) of DIY sales in Romania, 2005-2012
53. Composition of DIY sales in Romania (estimated market shares), 2008
54. Composition of DIY sales in Romania (estimated market shares), 2009
55. Geographical presence of the leading DIY retailers in Romania (number of cities), January 2010
56. Value (RON bn) and growth rate (%) of clothing and footwear seles in Romania, 2005-2012
57. Composition of clothing and footwear sales in Romania (estimated market shares), 2008
58. Composition of clothing and footwear sales in Romania (estimated market shares), 2009
59. Value (RON bn) and growth rates (%) of consumer electronic sales in Romania, 2005-2012
60. Composition of consumer electronics sales in Romania (estimated market shares), 2008
61. Composition of consumer electronics sales in Romania (estimated market shares), 2009
62. Value (RON bn) and growth rates (%) of cosmetics and toiletries sales in Romania, 2005-2012
63. Composition of cosmetics sales in Romania (market shares), 2008
64. Composition of cosmetics sales in Romania (estimated market shares), 2009

List of tables

1. Average exchange rates RON/€, 2002-2009
2. Characteristics of selected non-food retail subdivisions in Romania in 2009
3. 10 largest cities by population in Romania, January 2009
4. A basic macro-economic profile of Romania, 2007-2009
5. Leading groups involved in retail in Romania, by consolidated revenues (RON m), 2009
6. Estimated shopping centre GLA/1,000 inhabitants (m2) for Romanian cities above 100,000 inhabitants, 2009
7. Key information on all existing shopping centres/retail parks in Bucharest, 2009
8. Key information on shopping centres/retail parks constructed in 2
9. in Romania’s largest cities outside Bucharest, 2009
10. Number of new stores opened in Romania by store format, 2008-2010
11. Top 10 retail and cash & carry chains in Romania by sales revenue (RON m), 2008-2009
12. Hypermarket chains active in Romania by sales (RON m) and storecount, 2009
13. Selected hypermarkets banners in the Romanian cities with populations exceeding 200,000, January 2009
14. Key operational data on Carrefour Romania, 2010
15. Carrefour hypermarkets in Romania, January 2010
16. Carrefour supermarkets in Romania, January 2010
17. Key operational data on Kaufland Romania, 2010
18. Kaufland stores in Romania, January 2010
19. Key operational data on Real Romania, 2010
20. Real stores in Romania, January 2010
21. Key operational data on Cora Romania, 2010
22. Key operational data on Auchan Romania, 2010
23. Auchan stores in Romania, January 2010
24. Key operational data on PIC, 2010
25. Key operational data on Trident, 2010
26. The largest supermarket chains active in Romania by sales (RON m) and storecount, 2009
27. Leading supermarkets banners in the Romanian cities with populations exceeding 200,000, January 2009
28. Key operational data on Billa Romania, 2010
29. Billa stores in Romania, January 2010
30. Key operational data on Mega Image Romania, 2010
31. Mega Image stores in Romania, January 2010
32. Key operational data on Interex, 2010
33. Interrex stores in Romania, January 2010
34. Key operational data on Angst, 2010
35. Key operational data on G’Market, 2010
36. Key operational data on Ethos, 2010
37. Key operational data on Primavara, 2010
38. Primavara stores in Romania, January 2010
39. Key operational data on Spar Romania, 2010
40. Spar stores in Romania, July 2009
41. Key operational data on Fidelio, 2010
42. Fidelio stores in Romania, January 2010
43. Discount store chains active in Romania by sales (RON m) and storecount, 2009
44. Leading supermarkets banners in the Romanian cities with populations exceeding 200,000, January 2010
45. Key operational data on Penny Market, 2010
46. Penny Market stores in Romania, January 2010
47. Penny Market XXL stores in Romania, January 2010
48. Key operational data on Plus Discount, 2010
49. Plus Discount stores in Romania, January 2010
50. Key operational data on Profi, 2010
51. Profi stores in Romania, January 2010
52. Key operational data on miniMAX Discount, 2010
53. MiniMAX stores in Romania, January 2010
54. Cash and carry chains active in Romania by sales (RON m) and Storecount, 2009
55. Key operational data on Metro, 2010
56. Metro Cash & Carry stores in Romania, January 2010
57. Key operational data on Selgros, 2010
58. Selgros stores in Romania, January 2010
59. DIY retail expansion in Romania, 2009
60. Leading DIY banners in the Romanian cities with populations exceeding 200,000, January 2010
61. DIY retail chains in Romania, by sales (RON m) and storecount, 2009
62. Key operational data on Praktiker Romania, 2010
63. Praktiker storecount in Romania, January 2010
64. Key operational data on Bricostore Romania, 2010
65. Bricostore storecount in Romania, January 2010
66. Key operational data on Ambient, 2010
67. Ambient storecount* in Romania, January 2010
68. Key operational data on Dedeman, 2010
69. Dedeman storecount in Romania, January 2010
70. Key operational data on bauMax Romania, 2010
71. bauMax storecount in Romania, January 2010
72. Key operational data on Hornbach Romania, 2010
73. Key operational data on Mr. Bricolage Romania, 2010
74. Key operational data on Interhome Romania, 2010
75. Key operational data on Obi Romania, 2010
76. Key operational data on Tekzen Romania, 2010
77. Selected Romanian fashion retailers which entered insolvency in 2009
78. Largest clothing and footwear retailers in Romania, by sales (RON m) and storecount, 2009
79. Entry strategies used by selected foreign clothing and footwear retailers on the Romanian market, 2009
80. Selected companies developing international fashion brands on franchise in Romania, 2009
81. Expansion of selected foreign clothing and footwear retailers on the Romanian market, 2009
82. Key operational data on Leonardo, 2010
83. Key operational data on Inditex Romania, 2010
84. Inditex stores in Romania, 2007-2009
85. Key operational data on Elmec Romania, 2010
86. Key operational data on Kenvelo Romania, 2010
87. Key operational data on Staff Collection, 2010
88. Key operational data on Corssa, 2010
89. Key operational data on Jolidon, 2010
90. Key operational data on Solmar, 2010
91. Key operational data on Mexxem, 2010
92. Key operational data on Steilmann, 2010
93. Key operational data on Decathlon, 2010
94. Key operational data on C&A, 2010
95. Key operational data on RTC Holding, 2010
96. Key operational data on New Yorker Romania, 2010
97. Key operational data on Mondex, 2010
98. Key operational data on Takko, 2010
99. Key operational data on Miroglio Romania, 2010
100. Largest consumer electronics retailers in Romania, by sales (RON m) and storecount, 2009
101. Key operational data on Altex Romania, 2010
102. Characteristics and storecount of Altex’s retail chains in Romania, 2009
103. Key operational data on Domo, 2010
104. Characteristics of Domo/Technomarket retail outlets in Romania, 2008
105. Key operational data on Flanco, 2010
106. Key operational data on Zass Proteus, 2010
107. Direct vendors on the Romanian cosmetics and toiletries market, by sales (RON m), 2009
108. Largest cosmetics and toiletries chains in Romania, by sales (RON m), 2009
109. Key operational data on Avon Romania, 2010
110. Key operational data on Oriflame Romania, 2010
111. Key operational data on Amway Romania, 2010
112. Key operational data on Forever Living Products in Romania, 2010
113. Key operational data on Sephora Romania, 2010
114. Sephora storecount in Romania, January 2010
115. Key operational data on Ina Center, 2010
116. Ina International storecount in Romania, January 2009
117. Key operational data on dm drogerie markt Romania, 2010
118. dm drogerie markt storecount in Romania, January 2010
119. Key operational data on Douglas Romania, 2010
120. Key operational data on New Life Romania, 2010
121. New Life storecount in Romania, January 2010
122. Key operational data on Yves Rocher Romania, 2010
123. Yves Rocher storecount in Romania, January 2010
124. Key operational data on B&B Collection Romania, 2010