• Date of issue: November 2016
  • Delivery: PDF

Retail market in Russia 2016: Home appliances, electronics and digital media

Development forecasts for 2016-2021

This all-inclusive publication equips readers with broad-based knowledge of the Russian retail market for home appliances, electronics and digital media. The document covers the market’s key participants, major industry trends, and high-volume distribution channels.

The report provides the latest value data for the market and its key segments as well as data describing Russia’s macroeconomic and demographic status.



What is the content of PMR’s report on home appliances, electronics and digital media in Russia?

  • Characteristics and value of the Russian consumer electronics market with growth forecasts
  • Most influential trends including expansion by leading retailers, popularity of online sales, and market consolidation
  • Distribution on the Russian consumer electronics market – growth forecasts and most popular channels
  • Key market segments
  • Data for largest retailers, including revenues, number of stores, strategies and expansion plans


Who benefits from the analysis?


  • Retail chains of home appliances, electronics and digital media operating or planning to enter the Russian market
  • Producers of home appliances, electronics and digital media
  • E-commerce platforms
  • Trade and industry organizations
  • Investors, analysts, banks and other retail professionals


Why to buy the report?


  • For expert assistance in building a business development strategy for your company
  • To ensure placement of accurate data in business plans and budgets
  • To facilitate the monitoring of the retail market and its development potential
  • For assistance in conducting an accurate analysis of the competitive environment
  • To reduce investment risk when entering a new market or engaging in mergers or acquisitions

Report update


For an additional price, PMR also offers a package that include the report and one update of the report. The above-mentioned package is only available for purchase directly from PMR sales consultants at: sales@pmrcorporate.com / tel. +48 12 3405130.


The package is dedicated to clients who need market information refreshed more often than once a year. The report and the update is published within one year. The update provides the most current data and expert commentaries. The revised indices, statistics and information will be valuable for the purposes of budgeting, strategic planning and market monitoring.


PMR reports are a serious contribution to the market overview picture, focusing our attention on key events in the industry as well as highlighting both general and specific market indicators. Together, these components are the base for our future forecasts of construction market development and help us to plan our sales. Market Analyst, Alpha Cement
As a London-based company, with operations abroad, we looked for the best-in-class Market Intelligence supplier. PMR brought us quality reports that improved our CEE market knowledge and understanding. Development Manager, GVA Grimley
It's a great pleasure to cooperate with PMR because of its analysts' wealth of experience in understanding the local market. We consider PMR a competent and professional company which helps us conduct our business. I would also like to state that PMR's team is always ready to respond to emerging customer needs. We can recommend it as a reliable partner. Business Analyst, Hilti Distribution, Russia
Our experience with PMR is a positive one. The retail reports they have are accurate and to the point, handling the important issues. With their newsletter you are kept updated on the short term as well. We very much appreciate their accurately informing us about available reports by regular contact, without being obtrusive. European Marketing Research Manager, international retail company
PMR provides a good service and is always open to discussion. All reports are well structured & are always on time. Member of the Managment Board, SCA Hygiene Products
PMR's analysts understand our needs well and the standard of their service has always fully met our expectations. We are looking forward to cooperating with PMR in the future as well. Senior Trade and Investment Adviser, British Embassy in Warsaw
PMR's retail publications give me detailed insight into retail developments in Poland, even concerning 'minor' developments. It is the most informative English-language resource that I have found. General Manager, Royal Ahold, The Netherlands
The regular updates from PMR give us a detailed insight into the retail market that we couldn't possibly gather ourselves without significant resources. This information helps guide our strategy and decision-making in marketing and in selling our products to the retail market in Eastern Europe and Russia. Market Development Manager, Zebra Technologies Europe Limited
We use PMR's services due to their analysts' extensive experience in market analysis, their high quality and level of engagement in the market research carried out for us. We consider PMR a competent and professional company and recommend them as a reliable partner in the area of economic information and market analysis. Senior Trade and Investment Adviser, British Embassy in Warsaw

  • Market size and development
  • Market trends
  • Channels of distribution
    • Retail chains
    • Online sales
    • Other
  • Market segments
  • Top players
  • Profiles of top players