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Cosmetics market in Central Europe grew by 5.5% in 2017

July 2018

The clear leader of the cosmetics market in the CE, dm drogerie markt, has nearly 17.1% market share. The large international player dominates four markets in the region in terms of sales revenues, namely Bulgaria, Czech Republic, Hungary, and Slovakia. However, it is quite likely that the retailer will also overtake the current leader of the Romanian market in the coming years. That leader now is Avon, a direct sales company, which has 7.6% of the market share in Romania.

This press release was prepared based on the data from PMR's latest report entitled Cosmetics retail market in Central Europe 2018. Market analysis and development forecasts for 2018-2023

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