Market for eco-friendly and organic products in Poland – a high potential market - August 2010

Poland’s ecological market is primarily associated with grocery products. It was estimated to be worth approximately PLN 400m in 2009. While eco-organic products remain a niche business, they also represent one of the economy’s fastest growing segments. The market’s potential is evident in the share of ecological food in Western European countries, where it accounts for on average 2.5% of the value of the grocery market, as compared with a mere approx. 0.2% in Poland.

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